get branded

for only $500

includes: three logo options, business card, letterhead & envelope design

from august 1 - october 1, get branded for less than half price

how does it work?

1.) contact jenna at jenna fava design by e-mailing jenna@jennafavadesign.com or by calling 585.739.4474

2.) fill out the creative brief we provide and email it back

[this gives me more information on your business and what you are looking for in a corporate brand]

3.) jenna fava design will provide you with 3 logo options in black and white

4.) choose your favorite and request any necessary revisions

5.) jenna fava design will provide you with the final logo in color for approval

6.) after approval is received, jenna fava design will provide you with a design for stationery:

business cards, letterhead and envelope

7.) changes will be made to the stationery if necessary

8.) all final files will be provided to client via email, ftp or disk

[final logo in black & white and color; and all stationery files print ready]

[visit: www.jennafavadesign.com for creative samples]

terms of offer follow steps outlined above. all correspondence will be conducted via phone, email, fax and mail; price does not include meetings. fee is for the design and final files on disk only. printing can be provided at an additional cost. a printing estimate will be provided upon request.

design bailout

25% off a creative design project

from august 1 - october 1, it’s time to stimulate your marketing plan!

it seems like just about everyone is getting bailed out these days -- so who is going to bailout your business? jenna fava design will. we’ll give you a design bailout!

we know that the first thing to get cut in a tough economy is advertising -- but that doesn’t

make much sense - does it? in a slow ecomony, you need to advertise more and entice your

consumer to buy your product! so here is your opportunity! dust off the information for that brochure you had on hold, start talking about the website that wasn’t in your budget, or find the deadline for the ad that you wanted to run; we will make even the smallest budget go a long way!

call jenna fava design at 585.739.4474 or email jenna@jennafavadesign.com to get a quote on the project that will stimulate your marketing plan!

[visit: www.jennafavadesign.com for creative samples]

here come the holidays!

Its that time of year again -- time to start thinking of unique gifts for friends and family and here are some great affordable ideas...
Wine Journal
uncorkedandtoasted.com
Pair this designer wine journal with a bottle of wine, wine glasses or wine charms and you have the perfect gift for anyone that likes to kick back with a glass of wine. Or if you are looking for something unique and easy - this will make the perfect hostess gift for all of your holiday parties.

Retail for $20 but if you contact me with your order before Thanksgiving, we are running a special of $10 each! You can't beat that!

Note Cards
Great gifts for teachers, parents, and anyone that still likes to put a stamp on an envelope -- this set of 25 cards is personalized with his/her name to make the recipient feel like you spent hours choosing their gift...choose from an assortment of stock designs or have something 100% customized and we will create a unique design just for you...either way you go, its a great gift idea.

Note cards/envelopes - 25 cards for $37.50
Unique design - $50 up charge

Luggage Tags
Tired of searching through bags at the airport? Or maybe your school age child wants something to separate his/her gym bag or backpack from everyone else's? These bag tags are the perfect solution. Sold in sets of 6 with matching ribbon - these 3x3 laminated tags are a great identifier for any age group. Choose from an assortment of stock designs or have something 100% customized and we will create a unique design just for you. If you purchase note cards or any other personalized stationery - we will design the luggage tags to have the same look and feel so as to create a personal identity!

Luggage tags - set of 6 with ribbons $45
Unique design - $50 up charge

Gift Enclosures
Great for kids or anyone that may just want a quick way to say this gift was from us...3x3 cards and envelopes sold in packs of 25. Choose from an assortment of stock designs or have something 100% customized and we will create a unique design just for you.

Gift Enclosures/Envelopes - set of 25 $36


Note Pads
Another great gift for teachers or anyone that needs to jot down a quick note. These custom pads will also follow suite with a design you have in place or be designed for this order alone. Choose from an assortment of stock designs or have something 100% customized and we will create a unique design just for you. Sold as 2 pads of 25 sheets each.

Note Pads - 2 pads of 25 sheets each $35


So contact us today if you have any gifts in mind and visit us online at uncorkedandtoasted.com or identify-you.com to see some of our samples -- we have plenty more designs to choose from so if you don't see a stock design you like - we are more than happy to send more your way!

Get orders in by mid-November to beat the holiday rush.

And for those of you interested in holiday cards - orders must be placed by the end of October to get your cards by December. Pricing will be dependent on the design.

Thanks so much and Happy Shopping!

LOCAL WOMAN SELECTED TO DESIGN FIRST CLOTHESLINE FESTIVAL WEBSITE

This year for the very first time, attendees of the Memorial Art Gallery Clothesline Festival can prepare for a day of amazing art and culture by visiting the festival’s equally artistic website.

The site was designed by Jenna Fava Roote, creative director and owner of Jenna Fava Design, LLC as a tool for artists and festival-goers to easily stay informed. Site visitors will find everything needed to plan a trip to the festival; from hours and directions- to artists and musicians- all the happenings are highlighted on the page. Make sure to log on, print a map and to-do list before heading out the door!

While visiting the festival make sure to stop by Mrs. Roote’s display on the front lawn of the museum. An accomplished designer, she has also been chosen to showcase her own work at the festival, and will be highlighting her wine journals. Her pet project, Uncorked & Toasted - A Wine Journal, has been featured in several East Coast Wine Boutiques. The wine journals will be available for $10 – a special for the Clothesline Festival only – and will be accompanied by a card for 10% off a future design order.

Mrs. Roote is an Addy Award winning graphic designer, with clients around the country.
A corporate branding and marketing specialist, she has designed locally for Gauss Sales Company, Emerson Street, Geva Theatre Center, ABVI-Goodwill and The Arts and Cultural Council of Greater Rochester-just to name a few. Aside from corporate clients, Jenna Fava Design also creates custom designed stationery, luggage tags, gift enclosures, note pads and event invitations. So even if you aren't a business owner - there will surely be something creative to fit your needs. Samples will be on hand at the festival.

Learn more about Jenna Fava Roote in next week's issue of Insider Magazine, where Jenna will be featured for the second time.

The Memorial Art Gallery Clothesline Festival is held at 500 University Avenue, Rochester NY 14607. Hours are September 6, 10:00am-6:00pm and September 7, 10:00am-5:00pm. To view the newly designed Clothesline Festival site log onto http://www.mag.rochester.edu/clothesline

For more information on Jenna Fava Design visit http://www.jennafavadesign.com and to get a preview of Uncorked & Toasted - A Wine Journal check it out online at http://www.uncorkedandtoasted.com

(Please pass this information along to anyone that would be interested in stopping by the festival - see you next weekend!)

what a summer

so its been a while since my last post...its been a very eventful few months. the summer slow down doesn't seem to exist this summer which is great given the fear that everyone has about the economy. but business is good and i have no complaints. 

new projects are coming in quite frequently. we have been hard at work on the sf20 modernism show and the pieces that we have put together for that are sharp. the color scheme really pops and overall the reaction to all of the marketing is very positive. the tri-fold brochure, save the date, invitation and other pieces will be posted soon on the website. 

a new project that was just completed was the m&t bank clothesline festival website. check it out in our creative gallery or go to the link provided. it turned out great and everyone has given great feedback about the usability and overall layout. we will also be setup with a booth at clothesline - uncorked & toasted - the wine journal - will be on sale there. there will be a special price for clothesline of $10. its a great gift - so stop by. we will post exact location soon.

professional courtesy?

i read a blog today from a president of an ad agency about the days of business being conducted on a hand shake and that being as good as gold -- but yet today there is no guarantee even when you have a contract...i found that beyond interesting and to that same note, what happened to communication? how is it that now in a society where there is constant "connection" - there is so much disconnect? sure blogging is fun and connecting with old friends on facebook is overall a neat concept -- but are we getting even more disconnected with all these new ways of communication? 

we all now rely on emails and text messaging to keep in touch and while i too enjoy the perks of that - i truly believe something is lost. professionally speaking - well yes, i am blessed with running a business from home - and having clients all over the country because of the internet and technology but emails again only go so far. my business is successful because i am personally involved with my clients. i am vested in their success as much as i am my own. i meet them face to face, i talk to them on the phone - its not just about sending an email. 

and ironically - even with these extra means of communication and constant contact -i think that businesses lose site of something even more important - professional courtesy. that is what the crux of the other blog was -- losing site of those foundations of business and this to me is one that is evidently losing out. 

when i am asked to give put together a proposal - i do it and i get it to a client ahead of deadline. i do that so that they have the information they need to make an informed decision in a timely manner. whether that leads to new business for me or not - sometimes things just don't work out. but just like i respect their time - i would expect that out of respect of my time, a client would respond accordingly. whether you are moving forward or not moving forward, extend the professional courtesy to your vendor to give them the feedback they deserve. no matter how big or how small a client or a business - everyone's time is valuable.

so the next time any vendor or client contacts you to follow up - take a minute and make a call or if you really don't have the time - send an email - but at the very least have the respect and professional courtesy to let them know where they stand. because even if business is no longer built on the integrity of a handshake - its not too late to have communication and professional courtesy.

invitations and stationery

i have been designing stationery and invitations for a while but i seem to be doing more of it and i really love it. the wedding invitations are the most fun - because it allows me to be the most creative and create something that truly is special to the client. i just finished 2 more invitations and i will post photos of them as soon as they are put together. 

i learned this in my own search for invitations - you can find very creative ideas from many different sources but if you truly want something that fits your style and your day and your budget - going with a graphic designer who will sit down and really work with you on customizing something - is really the way to go. there are so many creative ways to brand your wedding and make it your own...it shouldn't be a "cookie cutter" experience.

the invitations i just finished exemplify that - both different style weddings and people and both invitations are beautiful expressions of just that!

the same thing goes for stationery. i know a lot of people don't send traditional notes anymore but there is still a market for it believe it or not. so i created this idea that i really believe in. companies have a logo, a brand, a mark that fits them and their demographic - it allows them to stand out from the rest -- well why not cross that over to individuals. i am my own person - you are your own person - so why not have a brand or a mark that identifies you...

identify-you.com is my way of integrating this concept into stationery, notepads and luggage tags...you pick a color, an identifier and a style and you create a brand that can you can use to identify yourself. and if you don't want to go that route - i can custom design something to fit your own personality and use it in the same way. these are some of the latest designs done for baby gifts -- yes baby gifts - mom's love having personalized items for their new bundle of joy and note cards give them the perfect medium for thank you notes or to send new photos to family...